Yatayat Corporation Of India


  YCI MileStone

For the supply chain to be effective in a multichannel operation, it is necessary for management to meet three milestones:

  • Increased efficiency
  • Improved customer service
  • Building relationships

Each of these goals includes definitive and specific objectives required within an operation. Fortunately, YCI follows proven best practices to achieve those objectives.
Increased Efficiency

To increase efficiency, YCI has developed cost-effective transportation rates while reducing overhead, total inventory, and overall cost-per-order processing. We have improved our warehouse operations, including processes, layout, and flow, by working closely with our team. Established a two-way relationship and frequently share best practices, issues, and opportunities.

To improve logistical efficiencies, YCI improved value-added services such as packaging, marking, and quality inspections. This improves the chance of errors being caught at the source; source-based services speed product flow through the warehouse.

Improved - Customer Service

In direct marketing enterprises, fulfillment operations are in partnership with marketing and merchandising. This partnership is like a three-legged stool — without all three legs the stool cannot stand. Fulfillment operations’ inbound and outbound transportation is key to delivering marketing’s promise to the customer to get the shipment delivered on time and in good condition. YCI is available for such jobs.

Building Relationship

True two-way collaboration between retailer and carrier is key to the success of logistics execution. Measures of success are total cost, time in transit, and responsiveness of the carrier representative. In this association YCI plays wonderful job as carrier.